Hegemony: Power, Culture & Ideology: Hegemony:The processes by which a dominant culture maintains its dominant position
When your ideas and your information are inconvenient to the Agenda of a Hegemon; they will say you are crazy, you need your meds, radical and anything else to discredit the message that introduces any obtusities to their brown bagging brown nosing establishment .
"The cultural control that hegemony asserts affects commonplace patterns of thought: hegemony controls the way new ideas are rejected or become naturalized in a process that subtly alters notions of common sense in a given society."
Hegemony (pronounced [hə.ˈdʒe.mə.ni (Amer.), hɪ.ˈɡe.mə.ni (Brit.)])[1] (Greek: ἡγεμονία hēgemonía) is a concept that has been used to describe the existence of dominance of one social group over another, such that the ruling group—referred to as a hegemon—acquires some degree of consent from the subordinate, as opposed to dominance purely by force.[2] It is used broadly to mean any kind of dominance, and narrowly to refer to specifically cultural and non-military dominance, as opposed to the related notions of empire and suzerainty.
The processes by which a dominant culture maintains its dominant position: for example, the use of institutions to formalize power; the employment of a bureaucracy to make power seem abstract (and, therefore, not attached to any one individual); the inculcation of the populace in the ideals of the hegomonic group through education, advertising, publication, etc.; the mobilization of a police force as well as military personnel to subdue opposition.
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